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AI Visibility Analytics for SEO Agencies

AI visibility analytics helps SEO agencies show clients which pages AI systems fetch, which pages later receive AI-referred visits, and which pages need technical or content work.

Use HitKeep when the client question is: Are ChatGPT, Claude, Perplexity, or other AI systems discovering our content, and does that discovery create useful traffic?

Run a 14-day agency pilot

Start with one content-heavy client site. The first pilot should prove that the workflow produces at least one client-facing insight, not that every analytics question is solved.

  • Install hk.js for pageviews, AI-referred visits, goals, and automatic events.
  • Forward server-side AI crawler fetch records from CloudFront logs, nginx, Caddy, an app server, or another edge/origin layer.
  • Review at least 14 days of data so crawler fetches have time to line up with later AI-referred visits.

What to show the client

A crawler fetch is not a conversion, and HitKeep does not claim exact attribution from one bot request to one human visit.

  • Fetched pages: pages AI crawlers request from the site.
  • AI-referred visits: human visits where the referrer matches a known AI assistant.
  • Citation yield: fetched pages that later receive AI-referred visits.
  • Opportunity pages: pages AI systems fetch often but rarely send visits to.
  • Failure hotspots: pages or path groups where AI crawlers hit 4xx or 5xx responses.

Setup checklist

  • Create a HitKeep Cloud workspace in the client preferred EU or US region.
  • Add the client domain as a site.
  • Install hk.js on the site or through the WordPress plugin.
  • Create a scoped API client for the site.
  • Forward AI crawler fetch records into POST /api/sites/{id}/ingest/ai-fetch.
  • Check the AI Visibility dashboard after the first log batches arrive.
  • Review correlation after 14 days.

Pilot resources

Related pages