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Privacy-First Web Analytics

HitKeep is open-source privacy-first web analytics for teams that want traffic, conversions, events, and reports without handing visitor data to an advertising platform. Run it as a sovereign self-hosted deployment, or choose region-pinned EU/US cloud when managed operations matter more than running the instance yourself.

HitKeep dashboard with traffic, pages, referrers, audience, and conversion context
HitKeep keeps traffic reporting compact while still covering pages, sources, audience context, goals, and funnels.

Choose this path when you need:

  • cookie-free tracking by default
  • Do Not Track support
  • no third-party analytics backend
  • sovereign self-hosted or region-pinned EU/US cloud deployment
  • retention controls and open-format exports
  • a dashboard your team can use without a warehouse project

HitKeep is not a legal compliance certificate. It gives you a smaller tracking surface and clearer deployment choices so your privacy and legal review has less hidden infrastructure to untangle.

  • pageviews, referrers, devices, countries, browsers, and languages
  • landing pages, top pages, and exit pages
  • UTM campaign attribution
  • automatic events for outbound clicks, file downloads, and form submissions
  • custom events, goals, funnels, and ecommerce events
  • Google Search Console aggregate query, page, country, and device rows
  • AI-referred human visits, server-side AI crawler fetches, and on-site chatbot events when you instrument those surfaces
  • scheduled email reports and shareable dashboards

The public tracker does not set analytics cookies. It uses sessionStorage for an opaque session tuple, so PECR and ePrivacy analysis can still matter depending on your jurisdiction and consent approach.

AI visibility keeps browser and server signals separate: hk.js captures AI-referred human visits, while crawler fetches require server-side ingest from an edge, proxy, or app log source.

For the full privacy posture, read the Compliance Overview, GDPR guide, and PECR and ePrivacy guide.

Start in HitKeep Cloud when you want to test a live property without running infrastructure. Use the installation guide when direct runtime control is the reason you are choosing HitKeep.