Funnels

You need to understand where users abandon your signup flow, purchase process, or onboarding sequence — without sending that behavior data to a third-party analytics cloud. HitKeep’s funnel analytics run entirely on your server. Conversion intelligence stays in your database.

Funnel analytics — step completion rates and drop-off, stored on your own server.

Funnel REST API Reference

Define a funnel with an ordered list of path and event steps through the generated API reference:

• List funnels
• Create a funnel
• Get funnel stats
• Get funnel timeseries
• Delete a funnel

Steps are evaluated in order. A session must complete each step before being counted toward the next.

Dashboard Workflow

1. Open your site in the dashboard.
2. Navigate to Funnels.
3. Click New Funnel and add at least two steps.
4. The stats panel shows completion counts and conversion rates per step.
5. The timeseries chart lets you track improvements after shipping changes.

Deleting a funnel removes its definition and computed rollups. The underlying raw hit data is preserved — you can always define a new funnel over the same historical data.

Related

• Goals
• Custom Events
• Data Takeout & Export
• REST API Reference

Funnel data is fully exportable at any time via the data takeout API. Query it with any analytics tool, migrate it to any platform — no lock-in. HitKeep Cloud → manages the infrastructure while keeping the same data portability.