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Goals

You want to track real conversions without adding another external analytics service. Goals in HitKeep let you measure meaningful actions (event-based or path-based) directly inside your instance.

HitKeep goals dashboard — conversion tracking with path and event goals
Goals dashboard — path and event conversions tracked entirely on your server.

Use the generated API reference for goal management:

  • Path goal: counts sessions that hit a specific path (e.g. /pricing).
  • Event goal: counts sessions that emit an event name (e.g. signup).
  1. Open your site in the dashboard.
  2. Navigate to Goals.
  3. Create a new goal (path or event).
  4. The goal appears in KPIs, charts, and the goal results table.
  5. Use the audience panels to filter goal reporting by page, source, device, country, city, provider, or ASN.

The dashboard includes these aggregate audience panels for goal analysis:

PanelWhat it shows
Top pagesPages visited by sessions in the selected goal view
Top sourcesReferrers for those sessions
DevicesDesktop vs. Mobile breakdown
CountriesCountry distribution
CitiesCity distribution from derived IP metadata
ProvidersNetwork provider distribution from derived IP metadata
ASNsAutonomous system distribution from derived IP metadata

Click any row to apply a reversible filter. This lets you compare goal conversion by city, provider, and ASN without storing raw visitor IP addresses.

Goals also work with AI-related traffic. Use path goals or event goals to see whether AI-referred visits reach important pages, and use assistant.goal_assisted events when an on-site chatbot contributes to a conversion.

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